Hot on the heels of another sold-out GEL-Kayano 14 duo, Montreal-based design studio JJJJound and ASICS are maintaining their collaborative momentum with the highly anticipated GEL-Quantum 360 release scheduled for June 26th.
The minimalist JJJJound approach meets ASICS technical innovation
The Collaboration
Following the initial teaser revealed back in May, JJJJound has now completed the full unveiling of their ASICS GEL-Quantum 360 partnership. The upcoming release continues the successful partnership between the two brands, building on their recent sold-out GEL-Kayano 14 collaborations that instantly flew off shelves.
Design Philosophy
True to JJJJound's signature aesthetic, the GEL-Quantum 360 receives a minimalist makeover. The design studio has applied their refined, understated approach to ASICS' technically advanced silhouette, creating a perfect fusion of performance heritage and contemporary design sensibility.
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